Management

Chris White – President & CEO
White is the entrepreneurial force behind Gamer Graffix. Prior to founding the company, he operated TriStar Merchandise, Inc., a leading manufacturer, importer and distributor of licensed novelty products, which he launched in 1994. TriStar supplied thousands of products with annual gross revenues in the eight figures. Customers included some of the world’s largest retailers with distribution throughout North America and Europe. Before TriStar, he oversaw licensing partnerships as executive vice president for a jewelry manufacturer. In 2004, White recognized a void in the multi-billion dollar videogame industry: Accessories. Today, Gamer Graffix is ranked 13th in the world for annual sales among videogame manufacturers, and has established key partnerships with Sony Entertainment and Hasbro.

William J. Dessel – Managing Director
Dessel spent eight years in medical sales and marketing, serving in various capacities including sales representative, sales trainer, product management and division management with Johnson & Johnson. He spent three years in London with Cookson Group plc as Corporate Development Manager and four years with Cookson America as Business Development Director of the Plastics Division. Dessel was also Of Counsel with Brown, Rudnig, Freed & Gesmer, President of Cowan Plastics, LLC between 2001 and 2006, and Partner with Barrington Capital Partners, LLC. He is currently Managing Director of Gamer Graffix Worldwide, LLC, representing majority ownership interest. An Adjunct Faculty Member of Johnson & Wales University College of Business, Dessel is a graduate of Boston College and New England School of Law, and a member of the Massachusetts Bar Association.

Ronald Koss – Executive Vice President
Koss has been intimately involved in executive level sales and marketing initiatives in the toy, housewares and automotive manufacturing industries, and has brought an entrepreneurial and creative leadership role to both start-ups and established corporations with whom he’s been involved. His current role as liason overseeing the integration with Hasbro is key to further penetration of Gamer Graffix’s gameskin and wall graffix line worldwide.

Ken Rubin – Vice President, North American Sales
Rubin is responsible for Gamer Graffix’s in-store retail presence and growth. During his tenure, he has created and sustained direct relationships with more than 10,000 stores throughout the U.S. as well as Canada and Mexico. Prior to Gamer, Rubin oversaw New England sales for an electronics distributor.